{"id":1354,"date":"2020-10-15T05:55:13","date_gmt":"2020-10-15T05:55:13","guid":{"rendered":"https:\/\/www.zonbase.com\/blog\/\/?p=1354"},"modified":"2026-04-21T06:36:53","modified_gmt":"2026-04-21T10:36:53","slug":"how-to-effectively-get-your-first-sales-and-reviews-in-one-shot","status":"publish","type":"post","link":"https:\/\/www.zonbase.com\/blog\/how-to-effectively-get-your-first-sales-and-reviews-in-one-shot\/","title":{"rendered":"How to Effectively Get Your First Sales and Reviews in One Shot"},"content":{"rendered":"\t\t
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Here\u2019s an undeniable fact: Product reviews trigger shoppers to buy.\u00a0<\/p>\n\n

Admit it, you probably have fallen in love with an Amazon product before\u2026<\/p>\n\n

Only to get turned off by the lack of reviews.<\/p>\n\n

And I get it.<\/p>\n\n

In such a buyer-centric platform like Amazon, items that don\u2019t have any reviews are barely viewed by customers\u2026<\/p>\n\n

Making it hard to make a sale and get more feedback.<\/p>\n\n

Going back to the first time I heard about Amazon, my initial impression was that selling on the platform is pretty straightforward.<\/p>\n\n

You build an Amazon store, launch your products, and sales would automatically kick in.<\/p>\n\n

And when customers start buying from your store, you get reviews then your ranking goes up which leads to more sales and more feedback.<\/p>\n\n

** Woohoo HAPPY DANCE **<\/p>\n\n

But the thing is…\u00a0<\/p>\n\n

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That\u2019s not how it works in real life.<\/strong><\/p>\n\n

Sure, there may be rare cases where a newly-launched product seamlessly becomes a bestseller overnight\u2026<\/p>\n\n

But that doesn\u2019t apply to most Amazon sellers, especially the new ones.<\/p>\n\n

Cause truth be told\u2026<\/p>\n\n

If you don\u2019t have reviews, you don\u2019t get sales.<\/p>\n\n

And if you don\u2019t get sales, you won\u2019t get reviews.<\/p>\n\n

Doesn\u2019t it seem like the chicken-egg dilemma of which should come first? – the sale or the review? #confused \ud83e\udd37\u200d\u2642\ufe0f<\/p>\n\n

And it is for these reasons that initial sales and reviews have become every Amazon seller\u2019s sore points – be it for newbies or seasoned ones.<\/p>\n\n

Now, given the fact that you\u2019ll be competing with \u201cold\u201d products that have been on Amazon for a while now (which means they have reviews already)…<\/p>\n\n

How do you think you can sell a newly-launched product and get a piece of the Amazon sales cake without any review to show for?<\/p>\n\n

How can you get your first testimonials and how many do you need exactly to start competing?<\/p>\n\n

What\u2019s next after getting your first reviews?<\/p>\n\n

Let\u2019s discuss them in detail in the following sections.<\/p>\n\n

Importance of Product Reviews on Amazon<\/strong><\/p>\n\n

Before we dig into the specifics of how you can obtain product reviews immediately, let\u2019s first take a look on how important they are for Amazon sellers.<\/p>\n\n

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You see, testimonials help build trust among consumers.<\/p>\n\n

As it\u2019s impossible to physically inspect an item while shopping online, Amazon product reviews provide a channel for potential buyers to know more about the item and hear first-hand experiences from people who already bought it.<\/p>\n\n

They give real-life feedback on every detail of the product and paint a picture of what sets it apart from others\u2026<\/p>\n\n

Helping buyers make more informed decisions.<\/p>\n\n

In a nutshell, shoppers look for positive reviews first before they Add to Cart, proceed to Checkout, and ultimately click the \u201cPay Now\u201d button.<\/p>\n\n

Therefore, it is imperative for every Amazon seller to understand how customer feedback can make or break their e-commerce business.<\/p>\n\n

Okay here\u2019s an interesting fact…<\/p>\n\n

Amazon expects every seller to gain 2-3 reviews per 100 sales generated (that\u2019s 2-3%).<\/p>\n\n

So if you see a product with 100 reviews, they\u2019ve probably already made 5000 sales in its lifetime.<\/p>\n\n

And for a product with 20,000 reviews, it might\u2019ve already sold a million units!<\/p>\n\n

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With these data, it\u2019s safe to say that reviews alone can tell us how long an item has been on Amazon and give us a benchmark on how hard it is for newbies to compete.<\/p>\n\n

So now that we know what we know\u2026<\/p>\n\n

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How do we get reviews FAST?<\/p>\n\n

How To Gain Reviews on Amazon<\/strong><\/p>\n\n

Writing a review about a product isn\u2019t mandatory for Amazon customers. They aren\u2019t obliged to give a seller a rating and feedback everytime they buy an item on the platform.<\/p>\n\n

They give reviews of their own will. They do it by choice and not because they\u2019re forced.<\/p>\n\n

So what do you think would make customers write a review for you?<\/p>\n\n

Here are some measures that prompt buyers to return the favor and give you a written account of how satisfied they are with your products and services.<\/p>\n\n