Author: Kevin

Selling on Amazon through FBA (Fulfillment by Amazon) can be one of the most efficient ways to scale your e-commerce business—but only if you get your packaging right. You may think, “If Amazon stores, picks, packs, and ships my inventory, why should I worry about packaging?” Here’s the truth: your success with Amazon FBA hinges on how well your products are prepared before they even reach a fulfillment center. Amazon’s packaging standards aren’t just arbitrary rules—they’re designed to protect your products, reduce waste, and ensure fast, smooth fulfillment for your customers. Let’s walk through the key Amazon packaging requirements every…

Ever wondered why some Amazon products skyrocket in sales while others barely move? The answer lies in customer reviews. A single review can increase daily sales! Getting those first 22 reviews is often the biggest hurdle for new sellers. Without them, your product remains buried in Amazon’s search results, struggling to gain traction. But here’s the catch—Amazon has cracked down on review manipulation, making it harder than ever to generate reviews the right way. So, how do you get those first crucial reviews without risking your account? This guide breaks down proven, 100% Amazon-compliant strategies to build your product’s credibility…

Amazon Posts are gaining traction as a powerful tool for showcasing brands and products. However, with countless sellers using them, creating posts that stand out requires strategy. In this guide, we’ll cover how to craft compelling Amazon Posts using impactful images, engaging captions, and strategic tagging. Why Do Most Amazon Posts Miss the Mark? Many sellers post random lifestyle images paired with irrelevant captions, missing out on the opportunity to capture shopper interest. To create a successful Amazon Post, you need to grab attention, stop shoppers from scrolling, and encourage them to explore your product. Elements of a Winning Amazon…

For Amazon sellers, inventory management is everything. You invest in products, send them to Amazon’s fulfillment centers, and expect them to be available for sale. But what happens when your inventory is sitting in a warehouse, yet customers can’t buy it? That’s stranded inventory—a hidden issue that can drain profits, increase fees, and even affect your account health if left unresolved. The good news? Stranded inventory isn’t a permanent problem. With the right approach, you can fix it quickly and take steps to prevent it from happening again. What Causes Stranded Inventory? Stranded inventory happens when products are physically stored…

If you’re an Amazon FBA seller, dealing with unfulfillable inventory can be frustrating. But what if there was a way to recover value from returns and unsellable items? That’s exactly what Amazon’s FBA Grade and Resell program offers—a smart way to relist certain items as “Used” and generate revenue instead of taking a total loss. What is Amazon FBA grade and resell? Amazon’s FBA Grade and Resell allows sellers to send unfulfillable inventory for assessment, where items are assigned a used condition grade and relisted under your seller account. This means you can recover some of your investment instead of…

Shipping products to Amazon’s fulfillment centers involves more than just packing up your inventory and sending it out. One critical step that often gets overlooked—but can make or break your logistics process—is proper pallet labeling. Amazon has strict requirements when it comes to pallet labels, and failing to meet them can lead to rejected shipments, unexpected fees, and fulfillment delays. To keep your business running smoothly, it’s essential to understand the ins and outs of these guidelines. In this guide, we’ll cover everything you need to know about Amazon’s pallet label requirements in the U.S., common mistakes to avoid, and…

Selling on Amazon is all about visibility. With millions of products competing for attention, getting your listings to rank higher can make the difference between struggling for sales and dominating your niche. Unlike Google, where users search for information, Amazon shoppers are there to buy. That means your optimization efforts directly impact your bottom line—not just traffic, but actual revenue. So, how do you ensure your product appears at the top of search results and converts browsers into buyers? Here are five powerful strategies to optimize your listings for maximum sales. 1. Optimize Your Product Title for Maximum Visibility Your…

Imagine this: Your Amazon business is thriving, sales are climbing, and your inventory is flying off the shelves. You’re building momentum, stacking up positive reviews, and watching your revenue grow. Then, out of nowhere, an email from Amazon lands in your inbox: “Hello from Amazon. We are writing to let you know we have removed your selling privileges, canceled your listings, and placed a temporary hold on any funds in your Marketplace Payment accounts. Any new selling accounts you open will be closed.” Panic sets in. You reread the email, searching for clues. What went wrong? Why is your account…

In a marketplace flooded with millions of products, ranking high in Amazon’s search results is critical to your success. Your competitors are constantly optimizing their listings, and your products risk being overshadowed if you’re not doing the same. One of the most powerful but often overlooked strategies for improving search rankings is optimizing your backend keywords. What Are Amazon Backend Keywords? Backend keywords are the hidden search terms that sellers add to their listings in Amazon Seller Central. While customers never see these keywords, Amazon’s search algorithm (A9 or A10) relies on them to determine when and where to show…

In today’s rapidly evolving e-commerce landscape, staying ahead of the competition means more than just offering great products—it requires reaching your target audience in innovative ways. Amazon Marketing Services (AMS) is a powerful tool designed to do just that. By leveraging AMS, businesses can enhance their online presence, boost product visibility, and ultimately drive more sales. What Is Amazon Marketing Services? Amazon Marketing Services, or AMS, is Amazon’s dedicated paid advertising platform that enables sellers, vendors, and agencies to promote their products using a variety of ad formats. Whether you’re a small seller or a large brand, AMS provides you…