“How to scale an Amazon business” is one question every seller has asked at some point in their business. Every seller wants to build a successful business, but not everyone has what it takes. The good thing is, skills and experience level can no longer be a hindrance to being successful on AMZ. There are several Amazon seller tools available in 2023, so automating business processes is no longer a problem, but choosing the best Amazon seller software can be a huge challenge.
In this article, we are going to take this burden off of you. We will assist you in choosing the best Amazon seller software. All these tools are useful to both new and existing sellers. We will make a list of 10 of the best Amazon seller software for 2023, then we’ll further analyze four of the best product research tools that are most commonly used in the market.
They are ZonBase, Viral Launch, Helium 10, and Jungle Scout. Bear in mind that these tools are all-inclusive software; this means that they offer seller tools that cater to all areas of an Amazon business, from product research to PPC optimization and everything in between.
Before we dive in, let’s take a look at the benefits of using Amazon software for your business.
Related: Best Software For Product Research
Benefits of Using Amazon Seller Software
Still trying to decide whether or not you should invest in software? Here are a few points to convince you.
Better Positioning Against Competitors
Considering the stiff competition on the Amazon marketplace, it goes without saying that anyone who wants to make a headway on the platform will need more than just capital. There’s a lot of work involved in building a successful Amazon business from scratch; from product research to keyword research, and listing optimization. In truth, all these business processes take time and if you’re a beginner with zero skills and no prior experience, you may struggle through them.
However, with the right tool in your arsenal, you can execute all of these tasks seamlessly and increase your chances of success on Amazon.
Saves Time and Energy
With software, you can find profitable products in minutes and create well-optimized listings in minutes. This way, instead of spending hours sitting in front of a laptop, you can spend time with family and do all the fun stuff you enjoy.
Accurate Results
If you invest in the right Amazon software, you can be guaranteed of more accurate results as opposed to the results you are likely to get when you choose random products or create listings without properly optimizing them. Using product research software, you can pick profitable products based on accurate data, and using listing optimization tools, you can create optimized listings that have a high chance of conversion.
So, what are the top 10 Amazon seller tools to invest in to take your Amazon business to the next level in 2023? Check them out below.
Top 7 Amazon Seller Software for 2023
Seller App
SellerApp is a simple Amazon software that offers a wide range of tools for product sourcing, keyword research, profit management, PPC automation, and other business tasks. Although this tool offers a good number of high-tech tools, it is best suited for brands and agencies.
The software offers a free plan and two plans that cost $39 and $50 respectively. However, the free plan has a very limited range of tools. The other two plans offer more extended access to SellerApp’s tools but the software can only boast of a few tools. You can try out SellerApp’s tools for free for 7 days.
Sellics
Sellics, now known as Perpetua, is another great software tool that offers a comprehensive collection of seller tools that cut across almost all areas of an Amazon business. The software offers effective tools for product research, PPC management, profit tracking, review analysis, and inventory management.
This software offers two main plans – the starter and growth plans, that cost $250 and $550 respectively. Then there is an additional plan; the growth plan which costs $550 and a custom plan for brand and agencies who want to create unique plans.
AMZ Scout
AMZ Scout is another software that helps sellers streamline their selling process. This tool provides a powerful set of tools for product research, competitor analysis, listing optimization, and other business processes. AMZ Scout provides deep insight into important metrics such as product search rankings, competitor analysis, and customer reviews. AMZ Scout makes it easy to optimize and scale your Amazon business.
The software offers two pricing plans; the Pro extension and seller bundle plans which cost $259 and $379 respectively.
ZonBase
ZonBase is relatively new on the eCommerce scene, but the software offers 14+ amazing tools to help sellers manage their Amazon business tasks seamlessly. ZonBase’s tool suite comprises of product research, keyword research, listing optimization, and PPC optimization tools. The software also offers a repricing tool and profit management tool.
Helium 10
Helium 10 offers an extensive software suite that contains up to 20 powerful tools. These tools help sellers to find profitable products, optimize their listings, track trends, and gain insights into their competition. The software is available in three plans: Free, Pro, and Platinum. The Free plan includes basic features such as Keyword Tracker and Misspellings, while Pro and Platinum offer more advanced features such as Keyword Research, Listing Optimizer, and more.
Jungle Scout
Jungle Scout is a powerful Amazon software that helps sellers research, track, and grow their Amazon business. It provides a suite of tools and resources to research product ideas, optimize product listings, and track performance.
Jungle Scout offers three plans: Basic, suite and professional plans. The basic plan is the most affordable option but it only comes with basic features such as product research and tracking. The suite plan and professional plan come with more features and extended usage time.
Viral Launch
Viral Launch is a comprehensive suite of Amazon seller software tools that offers a wide range of features for product research, listing optimization, and PPC optimization. It also provides valuable market insights, such as competitive analysis, keyword optimization, reviews, and more. The software is easy to use, but unlike others, it’s strength lies majorly in PPC advertising.
Factors to Consider When Choosing Amazon Software
All the 7 tools listed above work great and will come in handy when you’re trying to scale your business. However, software does not come cheap so you cannot afford to invest in all of them. You will have to settle for one, hence the need to ensure you choose one that can get the job done without requiring you to pay through your nose. There are a few factors to consider before investing in an Amazon seller tool; a few of them are listed below.
Pricing: Choose affordable tools that you can comfortably pay for and still get value for money from.
Ease of Use: Stick to tools that have a simple interface and easy-to-navigate tools. Amazon business processes are already complicated enough, no need to add struggling to find your way around a tool.
Scalability: Be sure that the software can scale up or down depending on your needs. If what you need is a product research tool, go for software that does just that. And if what you need is a tool that can offer multiple tools in one, you should consider investing in all-inclusive software.
Investing in all-inclusive software is usually the best choice, because you get access to different tools that cater to all your seller needs. So, let’s take a look at the pricing plan and tool suite of the top 4 all-inclusive seller tools on our list.
Which Amazon Seller Software Best Pricing Plan?
Pricing is an important criterion when choosing the best Amazon seller software. All these tools are available at good prices, it all depends on what your budget is. In most cases, you save money if you opt for an annual subscription. Although all the platforms are priced the same, here is a basic comparison of their pricing. This will help you decide which one is beneficial for you.
ZonBase
Among all the platforms, ZonBase has the most simple and affordable pricing plans. The software offers three different plans, and all the plans come with monthly and annual subscription options. The standard plan costs about $37 per month or $444 per year; the legendary plan costs $67 per month or $804 per year; and the diamond plan costs $132 per month or $1594 per year. If you’re scared to try out the software, you can bank on the 30-day money-back guarantee.
Check out ZonBase’ Pricing Plan
Helium 10
Helium 10 claims to provide sellers with the most robust and inclusive free plan, it’s definitely a great tool for sellers. But the question is, how much does Helium 10 cost? They offer four plans: the starter, platinum, diamond, and elite plans. These plans cost $29, $84, $209, and $399 per month, respectively. However, the starter plan offers very limited access to the features, so if you want full access to Helium 10’s suite, you will have to start with the platinum plan.
Check out Helium 10s pricing plan
Viral Launch
Viral Launch provides three plans namely essential, pro, and pro plus ads. These plans are available on a monthly subscription basis and none of them is free. The plans cost $69, $99, and $199 per month respectively. There is a significant price difference between the monthly plan and the annual plan.
Check out Viral Launch’s Pricing plan
Jungle Scout
Jungle Scout also offers three different packages; the basic, suite, and professional packages. These packages cost $29, $49, and $84 respectively. Clearly, Jungle Scout’s suite plan is the most affordable, but if you truly want the full experience that the software has to offer, the professional plan would give you that.
Check out Jungle scout’s pricing plan
So, what is the cheapest Amazon seller tool for 2023?
ZonBase is the best Amazon seller software where pricing is concerned. It offers the cheapest plans and also comes with a free 7-day plan. You can try out the software for free first. If you’re satisfied, you can upgrade to any of the paid plans. If you have doubts, you can still go ahead and buy this tool. There is a 30-day money-back guarantee, so it’s worth the risk.
Which of them has the Best Sales Estimator Tool?
Most product research tools include a Sales Estimator tool. The basic function of this tool is to find a monthly sales estimate of any ASIN. It uses the algorithm and sales trends data. This will help you to find what product is likely to sell out on time. You can then plan and make purchases accordingly.
Testing has shown that none of the sales estimator tools can come up with an exact sales estimate. But, unlike the other giants in the market, ZonBase’s sales estimator tool is the most accurate. The tool has helped thousands of sellers scale their businesses. The accurate sales figures generated can help you choose profitable products.
Using a sales estimator increases your chances of making sales. You can also reduce the risk of making losses. New sellers who want to start AMZ businesses should invest in sales estimator tools. There are specific sales estimator tools. But if you also need other seller tools, then you should invest in all-inclusive software like ZB.
ZB offers you an effective sales estimator tool. The tool uses previous sales history to estimate a product’s sales potential. It uses an extremely accurate and powerful Machine learning technology. It dives deep into the AMZ database to find the sales trend of any ASIN. Giving you a basis to choose profitable products and improve conversions.
ZonBase has the most effective seller tool for sales estimation. We recommend ZonBase for new AMZ sellers. Especially those who want to start out right and find the bestselling products fast.
Related: Amazon Seller Tools Directory
The Most Accurate Keyword Research Tool
Keywords are essential when it comes to listing optimization. All the other platforms offer tools with some variations in keyword volume estimation.
Amazon has stopped showing the actual keyword volume estimates for each keyword. But, you can still make keyword volume estimation using Brand Analytics tools. The ZonBase keyword tool has proven to be the most accurate keyword tool. It provides the exact keywords that customers search for as shown by AMZ’s A9 Algorithm.
The best way to boost your profits is to target search terms that have the highest traffic. With ZonBase’s keyword tool, you can avoid wasting money on PPC campaigns that do not yield any results. All you have to do is to select the most relevant keywords and include them in your campaigns.
Hence, compared to the other three tools, ZB offers the most reliable data.
In summary, ZonBase has the best set of keyword tools for your business.
The Best Assortment of Tools
Each software has extra tools aside from keyword research and sales estimation tools. Some of the tools can function on their own. But in most cases, the tools work together. In this section, we will see which software has the best combination of seller tools.
Amongst the four, Viral Launch has the least number of tools to offer you. Besides tracking top-selling products and optimizing your listing, it has nothing to offer. Other important tools are only available on its most expensive plan. Hence, you will incur extra costs if you want to gain access to the complete set of tools.
Helium 10 offers a lot of features but basic software like excel can be used in place of them. There are other tools like Inventory Protector, and Alerts that are great. But, many times, sellers may have no use for them. New sellers are more concerned about profitable products, relevant keywords, and optimized listings. Hence, an investment in this software may not yield great value for money.
Jungle Scout does not have enough extra tools to offer apart from the Supplier Database. The higher the package you choose, the more access and features you get.
ZonBase has the most versatile set of Amazon seller tools. The tools range from product research to listing optimization tools. There are a total of 20 tools in this software. All the tools work together to take you to the first spot on Amazon’s search results page.
Helium 10 seems to offer the highest number of seller tools on paper. But we recommend ZonBase. This is because its tools are suitable for new and existing sellers alike. Also, they can work independently or together to help you scale your business.
Here’s a table to help you get a clearer view of the features of each of these tools.
| ZonBase | Helium 10 | Jungle Scout | Viral Launch | |
| Product Research tools | 4 | 4 | 4 | 2 |
| Keyword Research tools | 3 | 3 | 2 | 3 |
| Listing Optimization tools | 3 | 6 | 1 | 2 |
| PPC Management tools | 3 | 4 | 1 | 1 |
ZonBase: The Best Amazon Seller Software in the Market.
We compared four Amazon seller software. ZonBase gives a head-to-head competition to all the other three software. In our opinion, ZB offers the most reliable set of tools for every AMZ seller.
Within a short span of time, ZonBase has quickly marked its presence. It is useful in various aspects of scaling an AMZ business.
ZonBase surpasses all the other software with its customer-centric approach. The company has the best customer support team and is available 24/7.
Furthermore, sellers can examine product research in a new way. The ZB Chrome extension gives you detailed information about your product ASIN. It delves deep into AMZ’s database to uncover information about your product. This information includes but is not limited to sales history and BSR.
You can use these metrics in selecting your final product.
The hot product tool is a one-of-a-kind feature that brings you the best product options at the snap of a finger. It’s a gift from ZonBase to new and existing AMZ sellers.
Here’s a summary of the tools that ZonBase offers.
| Tools | Uses |
| ZonResearch | Explore Amazon’s database of over 20 million products to find niche-specific products. |
| Chrome Extension | This extension allows you to uncover the hottest products on AMZ. |
| Sales estimator | Check out the product ASINs of your competitors to learn how much they sell. |
| ZonTracker | View Amazon’s search rankings for any search term |
| Keyword | Optimize your listings and improve conversions using carefully selected keywords |
| Reverse ASIN | Monitor your competitors’ keywords, then outrank them |
| Hot Products | Discover the products that are the best-sellers on Amazon. |
| Listify | Create well-optimized product listings |
| Listing Optimizer | Improve listing performance using keywords and other elements |
| PageOne | Improve your AMZ search ranking |
| PPC AutoPilot | PPC campaign automation |
| Product Validator | Product valuation by a team of experts |
| Photo Enhancer | Improve product image quality to capture the audience’ attention |
| Mentorship | Guidance and expert knowledge to assist you on your journey |
Why You Should Choose ZonBase
Still not convinced that ZB is a perfect choice? Here are a few reasons to solidify our submission
- Results Accuracy
- Various research tools to confirm and narrow down your options.
- Great listing creation and optimization tools
- Easy to navigate dashboard and tools
- Expert mentoring and help
- Affordable plans
- Beginner-friendly tools and packages
Reviews don’t lie. There are tons and tons of ZB reviews on the internet that show that it is the best AMZ software for 2021. Here are a few.
Will R
“I have been selling 2ish for about a week. But ZonBase has started doing a campaign for me lately. Should I be surprised that there are 39 sales today when I’m used to selling 2 a day?”
Mary A
“ …For those that have not used ZonBase, I have to say they are the greatest! …They are super friendly and absolutely great to work with. Thank you so much ZonBase!”
How To Scale Your Business With The Best Amazon Seller Software
Find The Best-selling Products
You may find it difficult to make progress on AMZ without the right products. You can use ZB if you don’t know how to find profitable products. ZonBase offers top-of-the-line product research tools. These tools will help you ease your product research process.
You can use these tools to find top products based on Amazon data. Software that uses sales trends and reviews to recommend products for your store is a sure bet. But wait, there’s more! The hot products tool gives you access to a vast supplier database. This way, you won’t have to worry about supplier research.
Seamless Keyword Research
AMZ software can untangle all the complexities involved in generating relevant keywords. Manual research is stressful and time-consuming. Also, keywords generated through manual research are mostly over-used. Hence, you may not get results from them.
Keywords are crucial if you want your listings to work for you. Sellers who want to succeed dedicate time and effort to keyword research. With ZB, you can save time and cut out the excruciatingly long process of finding keywords.
ZonBase keyword tools will generate relevant keywords for your store via competitive analysis. The tools also work hand-in-hand with the algorithm to bring you the most used search terms. Using the keyword suggestions in your listings will help you get the results that you desire.
Listing Creation And Optimization
If you discover winning products for your store, you’ll need to sell them. If you want to sell, you’ll have to create listings. Listing creation is easy if you find your way around the dashboard. Optimization is the real deal.
You will have to include titles, descriptions, and images in your listings to optimize them. New sellers may find the optimization process tedious. But, ZB listing tools are up to the task. With the use of these tools, you can create listings that are well-optimized. It is even possible to review your competitors’ listings and follow their lead.
Use High-quality Product Images
You may not know this, but your product images determine whether a visitor clicks on your listing or not. Captivating product images have a high chance of increasing conversions.
Sellers who do not know how to capture product images in a fascinating way can use the ZB photo enhancer tool. This tool will help you take your images from ‘just okay’ to ‘great’ in a few clicks. And no, you don’t need any advanced knowledge of photography to use this tool.
Conclusion: Which is the Best Amazon Seller Software Tool?
ZonBase is the most accurate and dedicated Amazon software seller tool. It is all-inclusive and reasonably priced to meet all the demands of new and existing sellers. Sign up for a free 7-day trial, then you can decide if you want to move ahead with a paid subscription. Sellers who have used ZB have only good stories to share. You can join the league too.
