It’s no secret that Amazon seller tools give you a headstart when starting your Amazon business. From finding winning products to doing keyword research and optimizing your listings. Amazon seller tools assist you with key processes that can be complex and confusing.
Most newbie Amazon sellers start on a limited budget. So you may not be able to invest in a great all-in-one AMZ seller tool from the get-go. Luckily, there are tons of free AMZ seller tools you can take advantage of. These free tools are equally effective and will serve you until you can afford an all-in-one AMZ seller software.
In this article, we’ll share a list of the best free AMZ Amazon seller tools to begin your Amazon journey with. Let’s dive in.
Product Research Tools
SellerApp
The next step after deciding what products to sell on AMZ is to source the products. To do this, you will need a reliable supplier. Seller App has made this process easier and more efficient. Their free product sourcing tool will help you. This tool generates a list of suppliers on Alibaba.com when you enter a product name or keyword. You can also filter the search results to find the most suitable supplier for your business.
AMZBase
AMZBase is a free AMZ Amazon seller tool that will speed up your product research process. It also helps you get a product’s ASIN and title description in a short amount of time. The best feature of AMZBase is how it grants you access to other websites. With one click, you can get a product’s price history chart from CamelCamelCamel.
You can even source similar products from suppliers on Alibaba or view listing information on other e-retail websites. AMZBase also helps you calculate profits if you use Amazon FBA.
AmazeOwl
This is a free product research tool for Amazon FBA sellers who want to discover new products on Amazon. The AmazeOwl platform identifies high-value products for you. It also helps you understand these opportunities.
This Amazon seller tool helps you gain an in-depth understanding of the marketplace. It provides important product data needed to help Amazon FBA sellers make the right choice. There is a simple 5-star ranking system for products to show you the ease of entry and potential profits. Learn which images to use for your product, how many reviews you need, and what pricing strategy is best.
The tool comes with a free plan. But if it doesn’t serve you to your satisfaction, you can upgrade to a paid plan.
ZonResearch
ZonResearch is one of ZonBase’s product research tools that helps sellers to uncover new, profitable niches and product options for their businesses. Using this tool, sellers can search for product suggestions based on categories using filters and presets like the number of reviews, sales rank, profit margin, and previous revenue data. Although ZonBase does not offer a free plan, this tool can be used for free for 7 days when you sign up for a free trial of the software.
Unicorn Smasher
Still struggling to decide what to sell? The Unicorn Smasher tool is the free AMZ Amazon seller tool you need. This Chrome Extension tool is an indispensable Amazon product research tool. The Unicorn Smasher shows you relevant data about products on the search results page when you run a search.
The data includes price, best sellers rank, and estimated Amazon sales. You can also gain an idea of the estimated revenue, the number of views, and the rating.
Price Tracking Tools
Keepa
Keepa is a free tool that keeps track of prices on Amazon marketplaces. Keepa’s Chrome extension presents a graph showing a product’s price history. The graph comes up when you check a product detail page on AMZ.
Keepa also allows you to track price changes for specific products. The tool also alerts you when the price drops below your desired price. This is especially useful if you’re a retail arbitrage or online arbitrage seller. You will find the tool helpful if you’re looking for low-priced products to resell.
Keepa also has a Daily Deals feature. The feature displays products with price drops across various categories.
CamelCamelCamel
CamelCamelCamel is a free AMZ price tracker that works similarly to Keepa. CamelCamelCamel displays the price history charts of products. It also helps you to track drops in product prices, then sends you notifications. CamelCamelCamel and Keepa differ. This is because the former’s price history charts cover a longer period.
You can use the CamelCamelCamel website directly. Or you can use a bookmarklet that will redirect you to the CamelCamelCamel website. Alternatively, you can download its browser extension. The extension works for Chrome, Microsoft Edge, and Firefox.
Price Intelligence
As a seller, gaining insight into the market before launching a product is important. Market research, especially where prices are concerned, is crucial. This tool is a price optimization tool. It also doubles as a retail management system.
Retailers and manufacturers who want to keep their prices stable can also use the tool. If you aim to increase your estimated sales and chances of profitability, this tool is ideal for you. It avails you of the information you need in a few clicks.
The software comes with a free version and allows API access.
ZonRepricer
ZonRepricer is one of the tools in the ZonBase suite. The tool allows you to make pricing adjustments based on the frequent pricing fluctuations that occur on Amazon. Using this tool, you can set pricing rules for price changes and have the tool implement and monitor price changes on your behalf. Again, ZonBase does not outrightly offer this tool for free, but it can be accessed when you sign up for a 7-day free trial or any of the paid plans.
Profit Tracking Tools
Amazon FBA Calculator
Although AMZ itself does provide a free FBA Calculator. We’ve placed the free FBA Calculator offered by AMZScout on the list as it’s more detailed. Before choosing to sell a product using FBA. You need to estimate its potential for profit by taking all fees and costs into account. This will help you decide if it’s worth selling or not.
The Amazon FBA Calculator helps you with this important decision. This calculator breaks down your total FBA Fees. The fees are usually classified into storage and fulfillment fees and referral fees. Then, it shows your profit per unit and net margin. It also shows your expected return on investment and estimated monthly profit.
You don’t have to leave the product page to use this FBA calculator. You can run the Chrome Extension tool while browsing on Amazon.
Profits
The profits tool is another ZonBase tool that allows sellers to manage their business finances from one dashboard. Using this tool, you can track your business expenses, profit margins, and revenue seamlessly. Like other ZonBase tools, this tool can be accessed through the 7 days free trial or on any of the paid ZonBase plans.
Listing Optimization Tools
AI Listify
The AI Listify tool is a simple AI-driven tool that helps sellers create well-optimized listings from scratch without having to spend hours on keyword research or content creation. Using this tool, you can put your listings together in minutes by just inputting a keyword and giving the tool a few instructions.
This tool makes it easy to craft compelling product listings because it carries out in-depth keyword research based on your seed keyword, then checks your competitor listings to see what keywords they are using and ranking for. This way, the tool is able to craft your listings using high-ranking keywords.
The AI Listify tool can be accessed for free when you sign up for a free trial of ZonBase or opt for any of the paid plans.
Keyword Research Tools
Keywords
This is one of the most reliable keyword tools in the market right now. Using this tool, you can uncover new, high-converting keywords for your Amazon listings. The tool comes with advanced filters that allow you to streamline and customize your keyword search. You can also view important keyword insights for every keyword suggestion before finally settling for one.
This tool is a must-have keyword research tool for 2023, however, it can only be accessed for free for 7 days if you sign up for a free trial of ZonBase or opt for any of the paid plans.
Google Keyword Planner
Although not designed to cater (only) to Amazon sellers, the Google Keyword Planner can serve as a powerful keyword tool. You can use the Google Keyword Planner to generate many keyword ideas based on a general keyword. You can also view the monthly search volume. With this, you can tell the level of competition for the general keyword and related keywords.
Related: Best Amazon Product Finder Tool
Google Trends
Google Trends is another non-Amazon seller tool that will yield great results. All you have to do is to use it creatively. Google Trends shows you the historical trend and pattern of given search terms. By learning how keywords have performed over time, you can discern when to use certain keywords in your product listings or PPC campaigns.
Sonar Tool
Optimizing your listings with relevant keywords is key to your success on AMZN. Sellics offers a free Amazon keyword tool called Sonar, and it is a great place to start. Sonar has a database of millions of keywords used by actual shoppers. It is a handy tool for generating relevant keywords. This free seller tool also allows you to do a reverse ASIN lookup. A reverse ASIN lookup will help you find out the keywords your competitors are ranking for.
PPC Optimization Tools
ZonPPC
ZonPPC is one of ZonBase’s PPC optimization and management tools that allow sellers to adjust budgets, change bids, launch and manage PPC campaigns without spending hours trying to monitor the campaigns manually. It is an algorithm-based tool that makes changes to your campaigns swiftly.
But like other ZB tools, you can only access this tool for free if you create a free trial account on ZonBase or sign up for any of the paid plans.
Other Amazon Seller Tools
Bitly
Bitly is a URL shortener that every Amazon seller should take advantage of. With Bitly, you can promote your product links. With Bitly, you can track the number of times your link was clicked on. You can also gain some insight into the level of interest in your products. Bitly also has a ton of free resources that Amazon sellers will find helpful.
AMZ Finder
As an Amazon FBA seller, you need this powerful review management tool to monitor your feedback and reviews. It once offered a free plan that allowed small Amazon sellers to send monthly request emails. Although this tool no longer offers a free plan, it does offer a free trial. Amazon FBA sellers can apply for a free 30-day trial.
This allows them to try for free first without any cost and then sign up for a $19/month plan. Optimizing your listings for the best conversion rates can help you increase sales. It also boasts a flexible pricing plan and an extensive blog section. . The blog offers product comparisons and helpful selling tips.
DS Amazon Quick View
This tool is a free chrome extension tool for productivity tracking. You can glance through important product information. This information includes ASINs, sales rank, and customer ratings on Amazon product pages.
Although the software is free to download. Users should understand that there is a charge for support. So they may benefit more from a forum to resolve issues.
Online Unit Converter
Sellers usually need to convert length and weight, and this is a simple and efficient tool for converting lengths and weights. It doesn’t need you to download an app or Chrome extension. Just bookmark the link, and you’re ready to go. Besides, all units within a category are on the same screen. So there’s no need to switch between screens to check new unit conversions.
Related: Best AMZ Keyword Tools For Sellers
What Is The Best Amazon Seller Tool?
Amazon FBA sellers struggle with a wide range of daily tasks, many of which determine the success of their businesses. These tasks include product research, keyword research, and listing optimization. These tasks take time and can be very overwhelming, so some sellers opt for Amazon software. While this is a smart move, most software options are quite expensive, and sellers who are on a tight budget may not be able to afford them.
Thankfully, there are free Amazon seller tools, but, the only issue is that most free Amazon seller tools offer extremely limited features. So they may not be stable options if you’re looking at the long run. The best AMZ software provides the best Amazon seller tools in one place. Not to forget that this software also has to be reasonably priced.
Based on affordability and availability of a wide range of tools, ZonBase is the best AMZ software for 2023. The software comes with a set of tools for product research, keyword research, PPC management, profit tracking, and listing optimization tools. All these tools are designed to help you scale your Amazon FBA business. The good part is that you can access these tools in one place.
Overview of ZonBase Features
| Tools | Uses |
|---|---|
| ZonResearch | Find products that sell well in your niche. Search Amazon’s database of over 20 million products with this tool. |
| Chrome Extension | AMZ’s hottest products can be located using this extension. |
| Sales estimator | See what your competitors are selling; find out how much each ASIN sells. |
| ZonTracker | You can see the search rankings for any product. |
| Keyword | Identify what keywords you should use for your products to appear on page one of search results. |
| Reverse ASIN | Identify your competitors’ keywords, outrank them, and dominate the market. |
| Hot Products | See what the top-selling products are. You can also get access to a list of genuine suppliers |
| Listify | Incorporate target keywords into your product listings to improve their effectiveness |
| AI Listify | Create well-optimized listings from scratch using an AI-driven tool |
| Profits | Monitor your business expenses and profits from one dashboard |
| ZonPPC | Manage your Amazon PPC campaigns, adjust budgets and change bids with ease |
| ZonRepricer | Make price adjustments quickly by setting pricing rules. |
| Listing Optimizer | Optimize your listings for conversions and sales |
| PageOne | Optimize your listings and promotions using best practices guaranteed to bring you results. |
| PPC AutoPilot | Automated PPC campaigns to help you drive sales |
| Product Validator | Expert guidance through your product research and validation process |
| Photo Enhancer | Improve the quality of your product images |
| Mentorship | Helping you succeed as an FBA seller with guidance and accountability. |
All ZonBase tools can be accessed for free for 7 days when you sign up for a free trial of the software.
Pricing
ZonBase offers two paid plans. The software doesn’t come with a free version. But there is a 7-day free trial available for sellers who want to test the tools. Once the free trial expires, you will have to upgrade to a paid plan.
You can opt for the standard plan at $37/month or $444/year or you can choose the legendary plan at $67/month or $804/year. If you want more extended access to all the software, you can sign up for the diamond plan at $132/month or $1594/year. The software also comes with a 30-day money-back guarantee.
In contrast to other tools that are strong in only one or two areas, ZonBase has its strengths in many areas. ZonBase stands out from the other tools in that it can deliver on every level.
Conclusion
With these free Amazon seller tools we’ve listed, you’re sure to start your business on a high note. But, if you want to build and scale your FBA business, you can’t rely on free tools forever.
After you’ve made a considerable amount of profit. You should consider investing in a comprehensive Amazon seller tool like Zonbase. Instead of using many tools for product research, keyword research, and listing optimization.
You can use Zonbase to seamlessly carry out these processes. Zonbase boasts 20 tools that are sure to enhance efficiency in your business operations. The tools also give you an edge over your competitors.
Happy Selling!
